Marketing

The Marketing Department celebrates the success of CCSD's students, teachers, and schools, promotes opportunities for students and employees, and champions the District's brand.

Key Areas of Responsibility

Brand Management

• Standards and Style Guide
• Templates and tools (PowerPoint templates, graphic downloads, image gallery, etc.)

Building Community Support

• Achievements Highlights
• CCSD Pocket Guide
• Engaging/informing employees and other stakeholders
• Employee and Community Newsletters
• Back to School Reporter

Making Events Special

• Annual State of the Schools Address
• Annual Back-to-School Kickoff
• Speaking Engagement Support for Superintendent
• New School Ribbon Cuttings and Dedications
• Guide to Event Planning and Protocol
• The Smith Center’s Heart of Education Awards

How We Support Our Schools

• CCSD Schoolkit School Marketing Support (only accessible by CCSD employees)
• One-on-one consultation for schools in competitive situations
• Branding/rebranding support as needed (e.g., new schools)
• Marketing training for administrators